
-
SUPER MINERAL SHOW ONLINE
-
NEXT May 16, 2025 -
May 21, 2025
-
Excellent Participating Dealers from around the World!!
Participating easily by only clicking and tapping from your home!!
For “Authentic” item hunters!!

SUPER MINERAL SHOW
ONLINE 1
SUPER MINERAL SHOW
ONLINE 1
- 【Date and time】
- Premium Day 11:00, Friday, May 16, 2025 to 10:59, Saturday, May 17, 2025
- Main Event 11:00, Saturday, May 17, 2025 to 16:00, Tuesday, May 20, 2025
- Last Premium Day 18:00, Tuesday, May 20, 2025 to 18:00, Wednesday, May 21, 2025
- Early registration will receive an "S Premium Privileges"! You can participate in Premium Day!!
- 【Entrance fee】
- Free of charge Normally 880 yen (550 yen for premium members)
- As part of the welcome campaign, if you register early, you will receive a free admission ticket!!
【Event Venue】
Virtual International Exhibition Hall “Big Square” Hall East1
Big Square is an online virtual event hall that is accessible by PC, smart phone or tablet.【Event Features】
- Exhibition and Sales of Minerals, Fossils, Meteorites, Gem Stones, Accessories, etc.
- Professional and Amateur Dealers from Japan and globally will be exhibiting.
- From an individual shopping to stocking purchases by the dealer companies are widely welcomed!!!
-
For those attending the Super Mineral Show Online SMO Visitor Guide
-
Important Notice

Easy internet access participation from home!! Full Scale Global Mineral Show!!
- Super Mineral Online is a spot sales/exhibiting event that is accessible by internet using PC, smart phone or tablet.
Not having to travel to the event and can easily participate from your home or wherever while such as waiting between your schedules or just relaxing at home.
- The event is accessible 24/7 throughout the duration of the event and can even shop during your midnight hours.
Exhibiting dealers are from Japan and globally around the world ranging from amateurs to experienced professionals.
Also, all products are sold with a minimum quality standard requirement with an “authenticity” or “quality” assurance.
With the event’s concept of “only high-quality products are obtainable”,
dealers will gather and exhibit with pride and high determination of “wanting to offer only the beautiful and high-quality stones!”
Hobby Market membership registration is required to participate in Super Mineral Show Online.
Hobby Market members are not only be able to participate in the event,
but are also be able to receive various benefits.
Please register now!!! Very easy registration!!!


This is what makes us different! Features of SMO!!
The event will be divided into three parts
SMO is divided into three parts.
"#1 Premium Day" on the first day, then the "#2 Main Event", and finally the "#3 Last Premium Day".
-
Premium Day
Exclusive to S-Premium members and premium members
The First day of SMO.
you can participate in the best selection. -
Main Event
open to all Hobima members
This is a lively period with many visitors from all over the world. An admission ticket is required only on the first day of the main event. Admission is free from the second day onwards. -
Last Premium Day
Exclusive to S-Premium members and premium members
The last day of SMO.
You may be able to take advantage of sales and special services from each dealer.
Check out the benefits of SMO!
-
Price negotiations are easy!
The automated system allows you to negotiate the price up to three times from the product page.
You can also negotiate any price you like by using the message function. -
You can use the translation function!
Contacting overseas dealers is easy with the translation function.
Multilingual translation makes it easy to exchange messages with sellers from any country! The translation function is a service available to S-Premium members. -
Refund system in case of emergency!
The payment will be transferred to the seller once the product has been delivered.
In the unlikely event that the product does not arrive, we will refund the full amount. -
Save on shipping costs by combining orders!
If you purchase items from multiple dealers, they will be shipped together in a single package. Purchases from domestic and overseas dealers will be shipped separately. -
-
Authenticity guaranteed for all products!
All products at SMO come with an authenticity or quality guarantee from the dealer.
In addition, we have a wide range of other warranty systems in place. -
Installment payments and deferred payments are possible depending on the negotiation!
If you are unable to make payment during the SMO period, please consult with your dealer.
There is also a "special deal" which allows you to purchase in installments or pay later. -
International shipping available!
Customers from overseas can also are able to make purchases.
The SMO page is available in both Japanese and English. -
You can participate in Premium Day!!
Premium Day will be held on the first and last days of SMO.
You might be able to receive special services from exhibiting dealers!? Participation is open to S Pre-Premium members. Those who have obtained "Premium Discount Rights" by registering as an early visitor can participate.

The venue is Virtual City
International Exhibition Center Big Square
International Exhibition Center Big Square
- The venue for SMO, the International Exhibition Center Big Square, was newly established within the Virtual City Yokohama, MM., which is based on the motif of the Minato Mirai district of Yokohama.
Big Square is an online exhibition venue with multiple, multi-purpose halls that can accommodate a wide range of events, from large-scale events to private exhibitions.
No special VR or AR goggles are required, and anyone from all over the world can easily participate online.
All participants of SMO are welcome to enjoy touring the booths while looking at the "Dealer MAP" placed in the Big Square exhibition hall, just as if they were at a real mineral show.

Let’s explore the venue!!
After registering for Hobby Market membership, you are then able to register for SMO.
When registering, you will be accessible to “SMO My Page”.
Enjoy exploring the event while displaying “Dealer Map” on “SMO My Page”.
Explore the dealers that are allocated in each block and hoping for you to find a fascinating item.

Create a more realistic experience with the virtual booth!
Virtual booths (V booths) will be set up on the DIPs (Dealer Information Pages) of participating dealers to create a real event experience.
At the V Booth, you can click on the main titles to view fan registration and various dealer information.
Product page that conveys ease of use and appeal
SMO's product pages are designed to be simple and easy to read so that the product's appeal and detailed data can be fully conveyed to everyone.
Additionally, the page includes numerous features such as price negotiation, a message function, and a fan registration button, aiming to make the page even easier to use for customers than it would be at a real event.

Beginners are able to shop without any worries
At SMO, all exhibitors will not put high threshold and beginners are able to participate without any worries.
When encountering any questions about specimens, please freely make an enquiry to the dealer.
On each product page there is a function to send a message to the dealer.
We hope you will use this function to resolve any questions you may have while enjoying your collection.
At SMO, we aim to create an environment where participants can deepen their knowledge and have fun through interaction.
We would be very happy if we could create such an environment together with all of us, including dealers, visitors, and the executive committee.


Procedure for registration and the flow
until receiving the purchased products
until receiving the purchased products
This is the description in regards to participating in SMO how to make purchases.
Below are the details of the flow from the product purchasing to receiving the purchased items.

- Login (entering the venue) to SMO My Page with Hobby Market membership ID and Password.
- Purchase a product from a dealer.
- Make the product purchase payment to SMO.
- Dealer will ship sold product to an assigned logistics agency.
- After all the sold products are gathered, the delivery will be made.
- Once confirming that the product has delivered to the customer, SMO will make the payment to the dealer.
Once the product purchase order has been made, it is considered that the sales contract has been agreed.
The purchase settlement will be completed once the payment is completed with SMO.
However, the payment system at SMO is that the committee will keep all the payments until we receive confirmations of product arrival from the customers.
If the purchased product does not arrive accordingly, we will determine that the purchase is cancelled and will be refunded.
Therefore, any visitors are able to shop without any worries.
*In regards to refunds, we must receive a contact from the customer during the determined time period.

Delivery Procedure of the Products
All purchased products will be gathered into 1 delivery by the logistics agency.
In SMO, we call it “Consolidated Delivery”.
With this “Consolidated Delivery”, there is no need for delivery fees to each dealer and all purchased products from multiple dealers will be delivered at once.
However, if the products that are “high quality” in terms of the price or very fragile that could be considered as “special product”, the product may get shipped directly from the dealer as a regular shipment.
Whether the product will be delivered as Consolidated Delivery or as a regular delivery will be noted on the product page.




Delivery Procedure from International Dealers
When purchasing products from overseas dealers, as a general rule, all products will as consolidated shipment.
However, when shipping from overseas, it takes time for the package to reach the Japanese logistics company.
Therefore, for products purchased from overseas dealers that are being shipped together, the products from the domestic dealers will be shipped first, and then once the products are consolidated, they will be shipped on the next delivery.
*If you live overseas, you can change to "Standard Shipping (Direct Shipping)" if the overseas dealer approves before payment.
This allows shipping from overseas to overseas without going through Japan.
Example: Shipping from a dealer in the US to a buyer in the US.
Easy Shopping from International Dealers!!
At SMO, visitors are able to purchase items from international dealers without any worries.
Also, by using the system of SMO, visitors are able to shop safely, smoothly and without any worries even with no experience dealing with dealers.
- 【Payment and Purchasing system with International Dealers】
- Purchasing contract and payment settlement will be dealt as the same method with the Japanese domestic dealers.
- The payment system is that any settled payments will be collected by the SMO headquarter at first.
Once the arrival of the products has been confirmed by the buyer, the dealer will receive the payment of the sales from the committee. - Cases such as if the product is not getting delivered, product that you did not purchased arrived or the product is clearly poor in quality,
the committee will look into such cases and will determine if the refund shall be needed and cancel the purchase and refund. - The multilingual message translation function allows for smooth communication.
If you experience difficulties in negotiating the warranty, please contact the Executive Committee, who will represent your request.
- Products purchased from international dealers will take more time than usual to be delivered.
- Deliveries of products purchased from international dealers will cost 2,750JPY on top of domestic “Consolidated Delivery”.
- Refunds and claim guarantees require confirmation and communication within a specified period.
- SMO does not guarantee or assume any responsibility for the quality or refund of products purchased from overseas dealers.
Before purchasing, please be sure to check the warranty provided by the dealer listed on the product page.
Exhibitors are lineup of carefully chosen high quality dealers!!
At SMO, we aim to be a "mineral show where only the best can be found", and we adhere to a strict management policy.
First, exhibiting dealers are required to undergo a strict screening process in advance, and only reputable dealers who pass this screening are allowed to exhibit.
The requirements include such as “history of achievements” and “knowledge of handling products”.
Also, qualities of all products must be up to a certain level and either “Authentic assurance” or “Quality assurance” are required for the event participation.
We are aiming for all participants to be able to shop safely without any worries as much as possible and to be a committed mineral show that is not to be small profits and quick returns event.

Negotiate the price and ask questions!
At SMO, visitors are able to ask questions and price negotiate with the dealers just as in real mineral show event.
There are 2 main ways to negotiate the price.
Price negotiations using an automated discount system
This is a method of negotiating against a discount price preset by the dealer.
This can be easily done by clicking the "Negotiate Price" button on the product page, and the system will instantly respond with a result of whether the desired price entered by the customer is "successful" or "failed".
With this system, you can negotiate up to 3 times per day per item.
The lowest price reached through negotiation will be the customer's purchase price.
However, please remember that this price negotiation information is reset at midnight every day, so you must purchase within the deadline.
(If you wish, you can negotiate the price again after midnight after the reset.)
This "price negotiation using the automatic discount system" allows even those who are not comfortable negotiating prices directly with dealers to easily negotiate discounts on the products they want.
In addition, the discount price varies depending on whether you are a regular Hobbyma member (free member), Premium member, or S Premium member, with S Premium member being set at the lowest price.
If you are attending mainly to purchase products,
we encourage you to consider registering for the advantageous S Premium membership.
Even if a price has been agreed upon, you may not be able to purchase the product if the dealer updates the discount price setting midway through the process.
We recommend that you make payment as soon as possible after price negotiations have been concluded.
Price negotiation via message
This method can be used when purchasing multiple items or when you would like a discount that exceeds the price negotiation offered by the automated discount system.
Use the "Message" feature on the product page or listing to discuss price with the seller.
Dealers are not obligated to respond to price negotiations from prospective buyers,
so the key to getting them to negotiate on price is to convey in your message how strong your desire to purchase is.
If you find a product and price that you want, please give it a try.
Tips for negotiating prices
What if someone else buys it while you're negotiating the price?
That's a very scary thought, isn't it?
In such cases, try using the "validity period" on your cart to contact the seller.
As long as the product is in the cart, the customer has the right to purchase the product while the timer is running.
Customers are able to make questions or to negotiate for the price while securing the product in the cart.
However, it is not guaranteed that the dealer will respond during the “Valid Timer”.
It perhaps could be beneficial to use the “Hold” function for such cases.
What is “Hold” system?
“Hold” function can be used to question or to price negotiate and the dealer will temporally withhold from selling the product to another customer.
It is up to each dealer’s decision to “Hold” the product or not and is not guaranteed.
If the customer has the strong willingness to purchase the product, it is highly recommended to have the dealer to be aware of the positivity.

To get the best products at the best conditions... Invitation to become a Premium Member & S Premium Member
You can fully enjoy participating in SMO by registering as a free member.
However, if your goal is to "get the finest items under the best conditions!" we will guide you through registering for paid S Premium Membership or Premium Membership.
When you get your hands on a coveted item, you will be filled with emotion and happiness.
It is SMO's mission to provide such special moments for our customers.
The S Premium Membership and Premium Membership systems are designed to provide participating customers with a higher level of benefits.
Benefits of S Premium Membership
-
- You can participate in the first day's Premium Day and the last day's Last Premium Day
- You can participate on the first day, when the widest selection of products is available, and the last day, when major sales are expected. S Pre-Premium members only.
-
- You can negotiate the lowest price
- For S Pre-members, the lowest price is set in the automatic discount price negotiation. In many cases, you are also given preferential treatment in individual negotiations.
-
- You can purchase products at the S Premium member price
- Products with a special discount "S Pre-member price" can be purchased at a lower price than usual.
-
- Your chances of winning the lottery sale increase
- For S Pre-members, the lottery is calculated using a formula that gives the highest chance of winning.
-
- You can use the message translation function
- You can use the multilingual translation function, which is useful for communicating with overseas dealers in messages.
-
- You can participate in guerrilla sales
- You can participate in super-discounted guerrilla sales events held outside the SMO period.
-
- Admission fees are discounted
- You can purchase admission tickets on the first day and on specific paid days at a discount.
-
- Special transactions (installment payments/payment at a later date) are available.
- With the dealer's consent, you can purchase products using reasonable payment methods through special transactions.
-
- You can participate in the "Present of the Month" project.
- A monthly gift campaign is held, where you can win luxurious prizes by lottery. Only during the campaign period
-
- You can receive a secret letter from SMO.
- With 30 years of industry experience, we and specialists from Japan and abroad will provide you with information and mechanisms of the industry that you would not normally be able to obtain, as well as tips on the most efficient way to purchase products. Letters will be sent irregularly.
-
- Many other special offers are planned.
- The details of the special offers are updated periodically. Please note that the details may be subject to change.
- For more information and to register as an
S Premium & Premium member, click here
For this event, all early registrations will receive an "S Premium Discount Ticket" and a "free admission ticket."
Customers who have an "S Premium Discount Ticket" can receive the same benefits as
"S Premium Members" free of charge.

Premium Day and Last Premium Day
Premium Days will be held on the first and last days of the SMO period.
The first day, Premium Day, is the day when exhibitors will be handling the largest number of products, with a wide selection available.
If you are looking for the perfect item, we encourage you to come and participate in Premium Day.
The Last Premium Day will be held on the last day after this event ends.
Last Premium Day is the last time for dealers to sell their products, so sometimes there are big discounts and great sales.
Both Premium Day and Last Premium Day are special days open only to S Premium Members and Premium Members.
Please join us.
2025
Fri. May. 16th | Sat. May. 17th | Sun. May. 18th | Mon. May. 19th | Tue. May. 20th | Wed. May. 21th |
---|---|---|---|---|---|
Premium day starts Fri. May. 16th 11:00 ~ | Premium day ends ~ Sat. May. 17th 10:59 Main event starts Sat. May. 17th 11:00 ~ | ~ Currently being held ~ | ~ Currently being held ~ | Main event ends ~ Tue. May. 20th 16:00 Last Premium day ends Tue. May. 20th 18:00 ~ | Last Premium day ends ~ Wed. May. 21th 18:00 |
- Premium day
★ Premium and S Premium member-only admission※
★ Admission ticket required※ - Main event
★ All Hobima members can enter
★ First day only: Admission ticket required※
2nd day onwards: Free - Last Premium day
★ Premium and S Premium member-only admission※
★ Free admission
※This event is a welcome campaign, and if you register early, you will receive "S Premium Benefits" and "free admission tickets"!!

What will welcome you at SMO is...
Yes, we are the team, with over 30 years of experience in the industry, as well as shop owners and specialists from Japan and abroad.
We came together at SMO to provide mineral, fossil, and natural stone fans with peace of mind and to help them with their collections.
Please feel free to ask any questions you may have, even if they are minor. Of course, beginners who have just started this hobby are also welcome.
We are here to help you so that you can enjoy a fulfilling mineral life.
Review the 3 benefits
-
- Participate 24 hours a day.
-
- As long as you have an internet connection, you can participate anytime, anywhere in the world.
-
- Easy Purchase
-
- You can easily purchase from dealers in Japan and abroad.
- You can even negotiate prices online!
-
- Peace of mind and guarantee
-
- All products are guaranteed to be authentic by the dealer.
- And in the unlikely event that the product doesn't arrive, we guarantee a full refund.
There's an exclusive notice
We assume that most of you here have experience attending mineral shows both in Japan and overseas, so we hope that you understand the purpose and significance of holding SMO online.
By having more people participate, we will attract attention from dealers around the world, and as a result, many high-quality specimens will be gathered at the show.
And as dealers compete with each other, it may be possible to trade at a better price based overseas.
Please take this opportunity to register to help make the SMO platform a valuable place for everyone! (By the way, registration is free!)
Therefore, in order to allow as many people as possible to attend, we have prepared special benefits for everyone who registers early.
S Premium Benefit
- Customers who have this "S Premium Privileges" can receive the same services as S Premium members.
In other words, you can participate in SMO-1 as customers equivalent to S Premium members.
For example, you can enjoy SMO with a wide range of preferential services, from message translation functions to negotiating the lowest price, purchasing at S-Premium member prices, and participating in Premium Days.
SMO-1 Admission Ticket
- As a special benefit to those who register early, we will be giving away free admission tickets.
- In addition to the "S Premium Discount Ticket", you can also participate in the Premium Day on the first day of the event and the first day of the event for free.
SMO Secret Letter Special File
~How to buy a 10,000-yen item for 5,000 yen~ ~How to participate and get great results even if you're a beginner~ ~How the price of a specimen is decided~
- This letter file may be the most interesting of the special offers, because it contains useful tips on how to participate in a mineral show, even for those who are attending for the first time.
Think about it.
Not everyone has the ability to understand how a mineral show works, how to negotiate prices, or how to spot good products.
These are skills that can only be acquired through experience and learning over a long period of time.
However, by learning the "secret methods" of this letter file, you will be able to interact with dealers and participate in the show as if you were an "experienced professional in the mineral world."
SMO Secret Letters are information originally intended for S/Premium members, but we have filed three titles that will be of immediate use.
The information in this letter file alone is probably worth 10 years of mineral show attending experience!
Let us explain again, having an SMO will be of great benefit to you.
This is because SMOs, taking advantage of the characteristics of the online world, can always provide the latest information, which can bring you positive benefits such as the best time to buy a product, market prices, and "opportunities."
SMO welcomes you with a wealth of information and the best dealers in the world.
Incorporate SMO into your mineral life today!
Register for free Limited to early registration participants
Application deadline: Applications will be accepted until March 31th JST In order to ensure that everyone can participate in the event in a comfortable environment,
we may close registrations if there are a large number of registrants due to server capacity issues.
Please register as soon as possible.
But wait a minute,
there's more...
We're sure that this alone will be enough for you to understand the significance of joining SMO and the value of the benefits you will receive.
But if you apply now, we'll give you two additional benefits.
Participate in our monthly gift campaigns
- By simply registering with SMO, you will be entered into a monthly lottery to win luxurious prizes provided by the organizing committee and exhibitors.
The lottery is conducted randomly by a computer system, so even if you have won once, you may win again and again.
Details about the prizes and the lottery results can be viewed on your My Page every month, so be sure to check it out.
We will give away SMO-2's "S Premium privilege" and "admission ticket"
- We will be giving away to all participants an "S Premium privilege" and an "admission ticket" to the next event, SMO-2, which will be held in May 2025.
Continuing from SMO-1, you will be able to receive the same privileges as S Premium members free of charge, so please take advantage of this offer.
The gift "S Premium Discount Ticket" and "Admission Ticket" will be reflected on your My Page after SMO-1 ends.

FAQ
- How often does the SMO take place? Although the dates may differ slightly, we plan to hold the events four times a year, in February, May, August, and November.
- Are there any benefits outside of the event period? Yes, the website will be open to the public even outside the event period, so you can communicate with the exhibiting dealers and share information.
In addition, there will be occasional guerrilla sales and the latest news. - When will the "Premium Privileges" benefit be offered? You can use the service from the day you register.
-
- How can I receive my benefit of "admission ticket"? It will be distributed to your My Page approximately one week before the event.
- When will early bird registration be accepted? Registration will be divided into three periods, with different deadlines for each period.
Due to the nature of the event being held online, we may close early registration or restrict admission if there are a large number of visitors due to server capacity constraints. In any case, we recommend registering as early as possible.
Incorporate SMO into your mineral life today!
Register for free Limited to early registration participants
First period application deadline: Applications will be accepted until March 31th JST In order to ensure that everyone can participate in the event in a comfortable environment,
we may close registrations if there are a large number of registrants due to server capacity issues.
Please register as soon as possible.



